CHAMBER SOCIAL MEDIA & MARKETING POLICIES AND GUIDELINES

MEMBER GENERATED CONTENT & POSTS

MEMBER GENERATED CONTENT POST TYPES & GUIDELINES:

  • Social Media Sharing

    Content which Members have posted to their own social media business page and want shared in the Chamber Instagram/Facebook Stories should use the exclusive hashtag #chchambershares or directly tag @clarhillschamber in the caption of their original post.

    Using the tags and hashtags alerts the Chamber to share that post on the Chamber Instagram and Facebook Stories.

    Post sharing will be performed at the discretion of the Chamber staff and/or Social Media Manager.

  • Member Benefit Content Submitted for Social Media Post

    This type of post is considered the specific content guaranteed with membership levels and submitted exclusively through the form on Member Dashboard.

CHAMBER GENERATED CONTENT & POSTS

Chamber Generated Content

  1. Brick and Mortar Based Post:This type of content post focuses on promoting physical Clarendon Hills businesses with the goal of general branding and driving traffic to their business and an industry specific directory page.

  2. Clarendon Hills Information Content & Posts: This type of content post focuses on promoting Chamber Community Events, Campaigns, a General Industry, and Information related to the community.

  3. Sponsorship Content & Posts :This type of content post is considered the specific content guaranteed with specific sponsorship benefits.

  4. Chamber Announcement Posts: These will be posted as needed and may include Chamber Membership Events, New Member Welcome Posts, Chamber Merchandise, etc. 


INDUSTRY BASED CONTENT GUIDELINES

List of 2022 Industry Groups

  • EDUCATION

  • FITNESS & RECREATION

  • HEALTH

  • HOME SERVICES

  • NON-PROFIT

  • REAL ESTATE

  • RESTAURANTS & FOOD RETAILERS

  • RETAIL & GOODS

  • SALON & SPA

  • SERVICES

INDUSTRY GROUPS:

  • If you would like your business listed in a different industy group than what it currently is, please submit your request for change to the Chamber at: marketing@clarendonhillschamber.com for the change in industry group to be made.

  • If you believe your business qualifies to be listed in the Chamber Member Business Directory in more than one industry group, you may submit your request to the Chamber at: marketing@clarendonhillschamber.com for consideration. Any business requesting a listing in more than one industry group must be voted on by the Chamber board, and requires a majority vote to be eligible. Industry groups are created for easier navigation and user experience. It is preferable for each business to be listed in one industry group. Industry groups may be changed, altered, or removed at any time at Chamber discretion depending upon types and number of businesses that are members.

INDUSTRY GROUP CONTENT GUIDELINES:

  • If a specific industry group wants to establish content guidelines for what may be distributed on Chamber Platforms for their specific industry, here is the process. Please note the Chamber staff or board cannot facilitate the ordination of this process. It is the sole responsibility of members from a specific industry group to take the following steps.

Step 1:

Independently set up an in-person or zoom “Content Guideline Discussion” meeting with members in your industry group. A 2/3 majority of members of that group must be present for a “Content Guideline Discussion”. All members must be informed in writing (Email or Text) of that meeting with more than 10 days notice.

Step 2:

During the “Content Guideline Discussion” meeting, establish the exact language of your guidelines in writing.

Step 3:

Vote on the exact language. Majority needed to pass.

Step 4:

Submit your exact guideline policy to the webform specified for the Chamber Board to review and take to a vote.

Please Note: If this process is not followed, the Chamber will assume that a specific industry group has no specific content guidelines and will default to using the General Chamber Blanket guidelines determined by the Chamber and the specific platform’s guidelines.

CHAMBER SOCIAL MEDIA CONTENT STANDARDS

The Chamber is non-political, non-partisan, and non-discriminatory. For all social media content and comments, we use the following questions as a guideline: Is it KIND? Is it POSITIVE? Is it PRODUCTIVE? If content or comments are not these three things, the Chamber has right of refusal for posts or shares and will delete comments and/or content as deemed necessary.

All social media content must adhere to the standards put forth by Meta Facebook Community Standards. CLICK HERE to view the Meta Facebook Community Standards.